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Lottie vs GIF: Which Animation Format Should You Ship?

Published · 0:31

In a website or app, Lottie stays sharp at any size, while GIF transparency is only one-bit, so soft edges get halos. But Lottie needs a player running on the page, and in email and chat apps a Lottie player can't run at all, which is where GIF still wins. On Studio, Charmotion gives you Rive for your product and a GIF for email.

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